This is the second year in a row for strong holiday sales of Chromebooks, but it’s a bigger feat this year. Microsoft and its Windows hardware partners pushed out cheap laptops (around $200) to compete with the Chromebook this year. Based on Amazon’s information, three Chromebooks outpaced them.
My number that night was a little under 450,000, which — even as a novice — I had to assume wasn’t quite Fifty Shades of Grey status yet. But presumably the ranking would go up — or down, as the case may be — when the novel actually went on sale. Either way, I did a little research into how rating system works and learned that very little concrete information is available.
Feedback isn’t a direct measure of success, of course, but it is an indicator of sales volume. Amazon says that most sellers receive feedback on 10% – 20% of their sales, so the number of units sold is likely to be 5x to 10x more than the feedback shown below. This does vary very widely, however, with feedback percentages between 2.5% and 18% claimed by sellers in the comments below.
Overall, Internet Retailer is estimating that Amazon will top $2 billion in Prime Day sales this year, or a 20 percent jump over Prime Day 2016. Our source is more bullish and said he wouldn’t be surprised if sales, powered by keen interest in Alexa-based hardware, jump 40 percent.
“This version of the Fire has a great screen display and looking at the technical specs Amazon made some major changes in the display/resolution, and the picture appears more crisp.” – Michael Gallagher, Amazon reviewer
“Overall, it’s not necessarily something sellers don’t want to pay attention to but it’s not something we recommend they should focus on too much. In our opinion, sellers should play more attention to moving up in the SERP than a product’s BSR.”
Keep in mind, this isn’t 100% proven to work, but everything we know about Amazon’s ranking algorithm tells us it should. Plus, the absolute worst-case scenario is that you’re driving extra sales to one of your products… Amazon isn’t like Google where they’ll punish you for trying to optimize for their search engine.
“Amazon has done a great job updating the Echo and adding features to it frequently. Since my purchase, they’ve added traffic reports, sports scores, Pandora, IFTT, voice control over the smart lights and appliances in your home, iTunes support, Spotify, and new fun features like rolling dice, and Simon says.” – Heart Dad, Amazon reviewer
Give your VPCs out to friends and family in exchange for reviews/sales metrics. This is also an awesome hack, which most of our clients use with great success. You can set up a VPC and discount your product down to your total costs (so you’re not taking a loss on each sale, but breaking even). Then give this VPC out to friends and family, and have them buy it through Amazon on their own. Most people will be ecstatic to receive such a deeply discounted product, and you’ll get a ‘Verified Purchase’ review – as well as a boost in your initial sales data!
You’ll find Top 20 Print Bestsellers of 2017 So Far in the table below. As you see, all of the titles are Prime-eligible. It means that if you are an Amazon Prime subscriber living in the US, you can get any of these books shipped for free.
Great article! My book, “The Spider and the Wasp” (http://www.amazon.com/The-Spider-Wasp-Trauma-Survivor/dp/0991438310), will get down to about 2,600,000. I sell one and it jumps to about 450,000, and then drops back down to 2,600,000 over the course of a week. Last night it jumped to 225,000… so maybe I sold two in a day? Selling books is a tough thing to do. Wanting somebody to buy my book is like asking them to pay me for ten hours of their valuable time. I’m glad I didn’t go into it with any pre-conceived notions of success.
I was wondering if there was any archive that you knew about wherein Amazon sales rank records are publicly stored. It would be quite the handy resource to look up how long a book stayed at certain ranks in order to make general inferences about sales, but my google-fu came up weak.
Oh, and then there are the ones who claim to have U.S. warehouses and even state they send from such and such a state…many of these are located overseas and your purchase takes up to three months to get.
Perhaps most important, Chromecast isn’t restricted to a single platform. Although it’s produced by Google, Chromecast works for both iPhone/iPad and Android users, at least for the most part, which gives almost anyone with a smartphone, tablet or computer the opportunity to stream to their TV using devices they already know and use. In other words, there’s virtually no learning curve.