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A common misconception about the Bestsellers Rank is that it takes into account more than simple sales, but it seems this idea is completely untrue.  This rank takes into account only sales (recent and historical, more on this later), so I’m afraid getting tons of Amazon Vine members How to Become an Amazon Vine Reviewer & Get Free Stuff How to Become an Amazon Vine Reviewer & Get Free Stuff An Amazon program that’s been around since 2007 might make you think twice about the power of good reviews. It’s also an opportunity to get picked up for the program. Find out more here. Read More to leave you tons of reviews and ratings won’t necessarily help your Bestsellers ranking.  This means that a rank is not representative of cumulative sales (or overall sales volume), but more on how a product has been selling very recently compared to others in it’s category.

“Full Life Span, Four Years. […] This kindle fire was used everyday for reading books and for a lot of game use in it’s last year of life. A dedicated little tablet that deserves five stars.” – Gluten Free Mama, Amazon reviewer

As the Amazon Bestsellers Rank is relative to other products in a category, an increase in sales alone isn’t enough to increase rankings. To increase the Bestsellers Rank, your product must sell more units than other products in your category. This means that if there’s a sudden influx in overall sales in Juicing Machines, and everyone in that category starts to sell more products, the sellers may not see jumps in their Bestsellers Rank, as they might have hoped.

We can’t stress enough to avoid making the mistake so many buyers have of placing too much importance on just the best sellers rank. It’s tempting to get caught up in the heady rush of seeing items fly off the shelves and your products have a small rank number, but there’s so much more involved than that.

Generally, price is the biggest criteria for purchasers of Chromebooks. They are often around $200 for some decent hardware. Even with low promotional pricing on Windows laptops, they were passed over on Amazon in favor of the top three Chromebooks. This can’t be what Microsoft wanted to see. Of course, this is just Amazon; I suspect inexpensive Windows laptops did okay at other retailers.

One of the top sellers you see in the list above is WayFair. As I was poking around Amazon, I noticed them showing up a ton in our searches. They have over 200,000 reviews and this seller clearly knows what they’re doing… Just about every item in their shop is winning its Buy Box. Getting Amazon reviews has to become systematic to generate sales.

A recent report put out by RBC Capital estimates that there will be an installed-base of 128 million Alexa-powered devices (like the Echo speaker and Echo Dot) by and that they’ll become a $10 billion business that year. Those estimates are based on the assumption that Alexa-powered devices will increase spending by 5% to 15% for each Amazon customer.

I guess it’s not a new concept to be fascinated by things we don’t understand or mysteries we can’t solve; why else would we keep theorizing about what the afterlife holds or about the Kennedy assassination?

As the strongest Windows competitor to the MacBook Air’s ultrabook dominance, Windows fans will find a lot to be happy about with this Asus model. It has a beautiful design, 5 hours of battery life, an Intel i5 processor and solid state hard drive. There is also an i7 processor model available, though it falls out of the $1000-$1200 price range.

Along similar lines, if your product is selling a steady one unit per day, but some of your competitors start to sell more than you, then your rank will fall (i.e. the number will get higher), even if your sales remain steady.

Weighing less than 4lbs and measuring less than an inch thin, the ASUS UL30A-X5K is a harmonious blend of form and function. Powered by an Intel Core 2 Duo ultra-low voltage processor, it boasts an impressive 12 hour battery life for all-day computing. Th … more info

As you can see, this section of Amazon’s website is almost a department unto itself. Promotions are given their own unique links and listing pages. The part I’d like to draw your attention to is the Coupons link, highlighted in the blue box above. This page takes you to a list of Amazon’s most popular Vendor Powered Coupons (VPC) in a variety of categories. See the page for yourself below:

In December 2013 Theresa Regan posted the following figures on her blog representing how many sales we can expect a book to be achieving, depending on its overall sales rank. Of course, these numbers are likely to be rather arbitrary, but they’re interesting nonetheless. Note, these numbers do not apply to product categories other than books. It’s also important to mention again that it’s the sales that cause the ranking. The ranking doesn’t cause the sales.

Turns out, there’s a 100% free tool that does exactly that – it’s the KTD Amazon Keyword Tool. When you enter a keyword, it automatically queries Amazon’s search box for all the long-tail Search Suggestions for your keyword + each letter of the alphabet.

You don’t have to go far down the list to find merchants who have really embraced selling on multiple marketplaces across Europe. But three of the highest-placed cross-border merchants are not European companies – JEDirect are from the US, while Anker (with two European accounts) and Sunvalley are both Hong Kong-based companies.

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