There’s probably a lot of variance in the % of buyers who leave seller feedback. Amazon’s own statistic of 10%-20% does feel high though. I’m hoping to get data on it sometime and might be interesting to see if it varies by country, category etc.
Here are the top 500 sellers on the Amazon.com marketplace. The feedback shown is only that received from sales on the US marketplace. feedback data will vary from that in the global list above, for merchants selling to other North American marketplaces using a unified account.
I’m the Amazon sales manager at one of the companies listed above and can definitively say that the idea of 10-20% of transactions getting feedback has some limitations as an indicator for units sold.
However, you can manually perform keyword research for Amazon. (1) Identify a popular root keyword in Google’s Keyword Planner, then (2) enter that keyword into Amazon’s search bar followed by a letter to (3) get Search Suggestions for that keyword.
We know the Amazon best sellers rank can seem a bit complicated to make sense of, which is why we’ve designed RepricerExpress to be so darn simple. In fact, just about the most ‘difficult’ thing you have to do is take the three seconds required to sign up for your 15-day free trial.
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Here are the top 500 sellers on the Amazon.it marketplace. The feedback shown is only that received from sales on the Italian marketplace. The feedback data will vary from that in the global list above, for merchants selling to other European marketplaces using the same account.
Amazon.com Inc. (NASDAQ: AMZN) posts its most popular items based on unit sales. It calls the list “Amazon Best Sellers.” The list draws from six primary categories, with the top 20 selling items in each. These include toys and games, electronics, camera and photo, video games, books, and clothing, shoes and jewelry. Amazon does not make it entirely clear whether these categories exhaust a list of the very best-selling products, but it presents them as if they were. Amazon also offers free shipping on over 100 million items.