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Just like last year, we’ve compiled a list of the top-selling products from Insider Picks readers on Prime Day 2017. The news is good: You guys still like tech, that Internet-famous Instant Pot cooker, and a great pair of headphones for less. You like knowing your ancestry and having a memory card or extender cable on deck.

Pro-democracy activists Raphael Wong and Joshua Wong arrive at Lai Chi Kok Reception Centre after they were jailed on protest related charges following their sentencing at the High Court in Hong Kong.

“I wanted a flat iron that not only flattened but flips and curls too! I bought this product because of the reviews and price. I am so glad I did. I used it to curl my hair and I have to say it works better than a curling iron.” – Scruz, Amazon reviewer

Please note! This is not one of those posts where we’re secretly trying to get you to buy a bunch of stuff. We’ve found free alternatives where possible, and there are no affiliate links anywhere in this guide.

To me, intel is a greater problem than m$ – m$ has become irrelevant outside their sphere of influence but intel can buy their way into other markets as well, with their ill gotten loot and strong arm tactics.

“There’s a lot of other factors and variables that indirectly contribute to BSR including but not limited to factors that also contribute to organic ranking on the SERP: total sales history, recent sales velocity, repricing, and advertising.”

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I was hooked. It didn’t matter the numbers could be meaningless because they accounted for only one bookseller or because I couldn’t be sure in relationship to what I was being ranked. It didn’t matter that the numbers were as fleeting as my recent obsession with chocolate mint gum, which ended when I tasted it.

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Amazon Charts – innovative bestsellers lists that are updated weekly and include the latest trending books across all reading formats: print, Kindle, audiobooks, and digital subscriptions. The charts will let you quickly spot the most popular titles, based not only on sales but also user statistics, such as the speed of reading or number of pre-orders.

In all book categories (including Kindle paid and free books), as well as most product categories on Amazon, if you scroll down the page to the ‘Product Details’ section, you’ll see it says ‘Amazon Bestsellers Rank’. This is a number that’s purportedly calculated hourly (as stated by Amazon) and is linked to the number of recent sales of the product (while also taking into account historical sales data), relative to the other products in that category.

Whether you need gift ideas for your nephew’s birthday or just looking to treat yourself, this list will come in handy. From Cards Against Humanity and Chrissy Teigen’s new cookbook to Gillette razors and water filters, all ages and interests should be covered. The top purchases below are broken up by category, such as toys and games, electronics, books, clothing and beauty.

Lower your price – If you’re eligible, pricing is pretty much the sole determining factor. All you have to do is find out what your competitors are selling your product for, and offer to sell and ship it for one cent less. Voila, you rank higher in the Buy Box.

“While this e-reader isn’t perfect, it’s pretty darned close. The backlighting was what convinced me I needed this upgrade to my perfectly serviceable, but aging, basic Nook. Among the other improvements were the higher resolution, which was noticeable but not awe-inspiring, the larger screen, and the integration into the Amazon marketplace. ” – zmonkey, Amazon reviewer

With this in mind, let’s take a look at what we should understand by this ranking. As mentioned above, this Bestsellers Rank is available for most products available on Amazon, but I’ll explain this topic mainly using books as a case in point.

Holiday shopping on Amazon can be tricky to interpret. A few years ago, it bragged about the Kindle Fire being a huge seller, but in terms of actual market share, the Kindle Fire is tiny. Also, Kindle Fire sales spiked during the holiday then fell in the next quarter.

The best-selling game on Amazon for 2017 was Super Mario Odyssey, the first major Mario game for Switch and GameSpot’s No. 3 pick for Game of the Year. It was followed by Mario Kart 8 Deluxe and the Switch version of The Legend of Zelda: Breath of the Wild, while Splatoon 2, Pokemon Ultra Sun and Ultra Moon, and the Wii U version of Breath of the Wild rounded out the top 10.

“I love my new Paperwhite Kindle. I’ve been using an aging keyboard Kindle 2, waiting for a version with a built-in light like this. Amazon really got it right with the light on this one.” – Chad Bush, Amazon reviewer

Amazon won’t announce the best-selling product of 2017 until early next year, but for now investors can take note that the past two years Amazon’s products outsold everything else, and this year its electronics are easily topping the list again. That’s a strong signal of Amazon’s ability to continually keep customers tied to its ecosystem.

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The winner is … Chromecast, the tiny Google device that streams video and music to a TV. Chromecast has topped several of Amazon’s bestseller lists—including the biggie, its list of all electronics—for weeks now, displacing a Kindle model as sales leader and leapfrogging ahead of both Apple TV and the Roku.

As you can see, this section of Amazon’s website is almost a department unto itself. Promotions are given their own unique links and listing pages. The part I’d like to draw your attention to is the Coupons link, highlighted in the blue box above. This page takes you to a list of Amazon’s most popular Vendor Powered Coupons (VPC) in a variety of categories. See the page for yourself below:

The PS4-exclusive adventure Horizon: Zero Dawn was also one of Amazon’s most popular titles of 2017, coming in at No. 4. Call of Duty: WWII, which Activision touted was the No. 1 game in North America by revenue, also took two spots on Amazon’s top 10 list; the PS4 version was No. 5, with the Xbox One version following at No. 6. Some of Amazon’s other top-selling titles include Destiny 2, Mario + Rabbids: Kingdom Battle, and Uncharted: The Lost Legacy.

It will not be surprising if the Echo family of devices does well this Prime Day. The original Echo received a 50 percent price cut to $89.99, while the Dot dropped by $15, bringing it to $34.99, with corresponding discounts in other markets where Echo devices are sold. Echo currently only supports commands and provides information in American and British English, as well as German.

As the strongest Windows competitor to the MacBook Air’s ultrabook dominance, Windows fans will find a lot to be happy about with this Asus model. It has a beautiful design, 5 hours of battery life, an Intel i5 processor and solid state hard drive. There is also an i7 processor model available, though it falls out of the $1000-$1200 price range.

Here are case elegant but affordable covers and sleeves designed by third-party producers to fit Kindle Oasis e-reader (second generation, released in 2017). They are a great alternative to the original Amazon Origami stand case.

The best-selling furniture products in the U.S. included the Zinus Memory Foam 12 Inch Green Tea Mattress, the LinenSpa 8″ Memory Foam and Innerspring Hybrid Mattress and the LINENSPA 6 Inch Innerspring Mattress.

If you’re looking for an engrossing adventure in a post-apocalyptic world, Horizon Zero Dawn is for you. The story is engrossing, the gameplay outstanding, and the visuals gorgeous. Probably the best PlayStation 4 game of the year.

(Publisher: Capcom) – The horror franchise is always a favorite among players, but the most recent version had a special appeal for PlayStation 4 owners: The entire title could be played in virtual reality through the PlayStation VR headset. That nudged some buyers who normally might not have picked up a copy, but the big draw was the game received the franchise’s best review scores in 12 years.

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