The winner is … Chromecast, the tiny Google device that streams video and music to a TV. Chromecast has topped several of Amazon’s bestseller lists—including the biggie, its list of all electronics—for weeks now, displacing a Kindle model as sales leader and leapfrogging ahead of both Apple TV and the Roku.
In the span of one day, Michael Wolff’s bombshell book about President Donald Trump and his administration, Fire and Fury: Inside the Trump White House, moved 48,448 positions up on Amazon’s best-seller list to reach the no. 1 spot. As of 10:00 a.m. EST on Thursday, it has retained its status. (The book is still in pre-order stages; it will be released on Jan. 9.)
It’s no surprise that the best-selling electronics are Amazon’s own devices, considering how much visibility they get on the site. The Echo Dot is a voice-controlled device that uses Alexa (your new BFF) to do everything from adding new products to your Amazon shopping cart to playing music and notifying you about the weather. This particular model has over 61,000 reviews and a 4.5-star rating!
With that said; I’ve would have to give ballpark of around 5-7% for seller feedback (even worse conversions for product reviews) averaging the highs and lows of niches, marketplaces, product quality, etc. etc… high end is about 20-23%.
Dell Inspiron 20 i3043-1252BLK Touchscreen Signature Edition All-in-One Desktop 4GB Memory 500GB Hard Drive Waves MaxxAudio Miracast Windows 8.1 (Amazon.com: Best Sellers in Electronics > Computers & Accessories > Desktops)
It should be noted here that Amazon doesn’t have anything against selling cheap knockoffs. They just don’t like it when you lie about what it really is or who really made it. So, I’m not telling you this method because I condone it, but merely to keep you informed doesn’t Amazon seller. Someday it could happen to you! Know how to protect yourself from having your product listing hijacked.
Rob Nightingale has a degree in Philosophy from the University of York, UK. He has worked as a social media manager and consultant for over five years, while giving workshops in several countries. For the past two years, Rob has also been a technology writer, and is MakeUseOf’s Social Media…
Hi Lola! Thanks for your comment. I’m getting this section (free vs paid) of the aricle changed, so this is made clearer- as mentioned in a previous comment, it seems the weightings are the same, but the lists are different…. Thanks for the heads up. I took a look at all of this in more detail and reaslised I needed to clarify this in the text., so hopefully those edits will be online soon!
(Publisher: Sony) — Baseball games don’t have quite the appeal among gamers as football and soccer titles. In fact, Sony is the only company making them these days. (Electronic Arts shuttered its “MVP Baseball” in 2005.) But the sales dominance of the PlayStation 4 has helped push “MLB 17” onto this year’s list. It will certainly drop off before the end of the year, but its strong performance in the first half of the year is still notable.
Amazon won’t announce the best-selling product of 2017 until early next year, but for now investors can take note that the past two years Amazon’s products outsold everything else, and this year its electronics are easily topping the list again. That’s a strong signal of Amazon’s ability to continually keep customers tied to its ecosystem.
Choosing the right categories will help you reach #1 when you have a promo. When you do, the real sales start coming. From organic readers, due to the increased exposure. Page views also affect ranking a bit.
I’m a partner at a marketing company called Brass Check. Over the years, we’ve helped launch 30 legitimate New York Times best sellers (including several at the sought-after No. 1 spot). My company has helped sell over 5 million books and advised or managed book launches with every major publishing house, including Amazon.
It would be interesting to see Amazon’s own accounts to see how they rank against the rest of us… even if you list them with an asterisk… would they take the top four spots or is there a top seller 3rd party that does better than the host?
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We think the two sources together provide good coverage but it’s not going to be 100%. A seller that’s missing from the seller directories (or who only sells in categories without a directory) and does not have an offer for any of the top 100 best sellers won’t be on the list. A summary of the methodology is in the “About the Data” section at the end of the article, but in less detail because it gets pretty complex.
&field-brandtextbin= is another URL string you’ll want to be familiar with. It’s what tells Amazon to filter your search by a brand name. Since many customers already know what brand they want, you may be able to use this query for tracking and SEO purposes.
Current book bestsellers – every major category in the Amazon store comes with the list of the bestselling items. The lists get updated a few times a day, so they are a good tool to check out which books are currently the hottest. The lists, both for print and Kindle books, are split into genres and subcategories, down to the lowest level.
Amazon’s Unlimited Music deal cracking the top 10 isn’t a surprise to any of us since they discounted the service so heavily. Using it, you can stream songs, download them, make and share playlists, or listen to some of Amazon’s pre-made options. With a library of “tens of millions” of songs, there’s a good chance you’ll have access to the music you like, with the ability to discover a lot of new music.