Nick Sandberg, our Marketplace Channel Analyst at CPC Strategy conducted an interesting test to find out if aggressive bidding on the right product keywords would not only increase sales, but also improve organic rank and organic sales.
The retailer never announces the actual number of its own device sales, but at least one estimate released in the beginning of the year from Consumer Intelligence Research Partners (CIRP) suggested that more than 8 million U.S. consumers may now own an Amazon Echo device, to give you an idea of the market’s size.
The Barnes & Noble® Top 100 Best Sellers list has top books from your favorite authors for you to discover. Explore a large variety of genres in fiction and nonfiction for all book lovers of all ages. Find the perfect book for you today at Barnes & Noble®.
So, want to find out which games made it into the Top 10? Read on to check out Amazon’s roundup. But note that Amazon’s data comes solely from its own sales data. Games purchased digitally on consoles or at other retail outlets like GameStop, are not factored into the data. The year’s most popular games based on overall sales data, in other words, might be different.
Adobe, which officially tracks the e-commerce sales from 80 of the 100 largest websites, reported that Black Friday sales reached $5.03 billion, up 16.9% from last year. The company’s research shows that every day since the start of November, e-commerce has posted online sales of over $1 billion, which has never happened before.
“Amazon has done a great job updating the Echo and adding features to it frequently. Since my purchase, they’ve added traffic reports, sports scores, Pandora, IFTT, voice control over the smart lights and appliances in your home, iTunes support, Spotify, and new fun features like rolling dice, and Simon says.” – Heart Dad, Amazon reviewer
Recent sales alone are not all that’s taken into account. Amazon also has predictive features built into the Bestsellers Rank, which are likely to be based on historical data of a product. This is how a newly released book can have a higher ranking than a book released three years ago, even when the latter has more cumulative sales- Amazon can predict that the new release will overtake that book in a given period of time.
There’s plenty of cross-border trading going on, but still many who are sticking to just one marketplace (or using separate accounts to sell on each). 46% of the 500 biggest sellers in Europe get all their feedback from only one marketplace (51% last year).
How many copies did I need to sell be able to call up my mother and celebrate my newfound authorial achievements? Three. Yes, a total of three copies to become a best-selling author. And I bought two of those copies myself!
However, the list of books sold according to ranking do not tally at all. According to the ranking scales I should be selling hundreds per day but that is not happening at all and all I have is a Bestsellers ranking with few sales. It really does not make sense as this is a hot genre.
While the best sellers list is littered with things like $10-50 PlayStation Network cards and subscriptions to PlayStation Plus, there’s also a couple of accessories on the list, including things like a DualShock 4 controller and other controllers for the Xbox and Nintendo Switch. When it comes to games, however, the top 10 best sellers for 2017 is a fairly varied mix, so take a look at those below (via Nintendo Life):
Even though the image of the product listing above says that there are other offers “from $15.65”, closer inspection of the listings reveals that those cheaper options are actually more expensive once you shipping into account.
The best-selling business, industrial and scientific supplies in the U.S. included the First Aid Only All-Purpose First Aid Essentials Kit, Rubbermaid Commercial Stainless Steel Oven Monitoring Thermometer and TOPGREENER TU2154A High Speed USB Charger Outlet.
It used to be a real mark of distinction to hit the best-seller lists–because there were fewer lists and fewer authors (and before ebooks, pricing across books was pretty universal as well). The New York Times list has been the most prestigious, published in one form or another since 1931. By 1942, a national list made its debut, compiled according to “reports from leading booksellers in 22 cities.” By the mid-2000s, over 4,000 bookstores were polled each week to determine who deserved to be on the list. The Wall Street Journal list, which has been around since 2009, is based on Nielsen Bookscan and tends to focus on a smaller number of categories. The USA Today list is also a prestigious but more of a catch-all list.
OK we have now updated all the data – global, Europe and all the countries. I think we have picked up a lot of the missing sellers and additional marketplaces for sellers with unified European accounts.
It will not be surprising if the Echo family of devices does well this Prime Day. The original Echo received a 50 percent price cut to $89.99, while the Dot dropped by $15, bringing it to $34.99, with corresponding discounts in other markets where Echo devices are sold. Echo currently only supports commands and provides information in American and British English, as well as German.
I think the variation in feedback rates is fascinating. Some sellers like Pete below do report up to 20% while others just get feedback on 2-3% of sales like you. It seems to vary by country, but I’m guessing product category, price and other factors also play a part.