Quick Note: For some reason, removing the ?url=search-alias returns a different set of search results… Not sure why, but either way make sure you keep that in if you want to make it look like someone searched for that keyword from Amazon.
Obviously, the year is not quite over just yet. So, unless a sudden monster comeback is mounted by Breath of the Wild, Call of Duty or Valkyria Revolution, it’s looking pretty snug that Mario will be spending Christmas celebrating his incredible success, alongside Peach, Yoshi and John Leguizamo.
They also package poorly…so your purchase will no doubt look like road kill by the time you get it…and they lie about condition of product (outright lies or instead of condition they state they have thousands of satisfied customers…then you get some smelly, torn up product).
“There has been increased interest in this title over the last 72 hours, with the book sitting on the top of our Best Sellers lists for Books, Kindle Books, and Audible,” a representative from Amazon tells CNBC Make It Friday.
When it comes to ranking highly on the Amazon Bestsellers lists, as the ranks are based hourly (or daily if the above information is correct), then a quick spike in sales due to a successful marketing campaign, followed by a lull in sales a couple of days later will only serve to see the product’s rankings quickly plummet. It’s far better to space out a product launch over a period of week, so Amazon can collect consistent historical data to make predictions on future sales. This will thereby make it easier for you to break into higher spots on the ranking table in future.
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I am a Part of one of the top 6 Amazon companies in the world. We are selling in com, de, fr and uk and our feedback rates are: com 1 out of 7, uk 1 out of 5.5, fr 1 out of 6.5 and de 1 out of 11. maybe that helps to interpret the feedbacks better 🙂
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What this also means is that a book that’s ranked 800,000 can see it’s rankings skyrocket to 200,000 just with a couple of sales. As you move up the ladder, however, Amazon’s complex algorithm kicks in soon thereafter making it harder for you to break through the 100,000 milestone, and even harder to get past 10,000. This is because these higher rated products have historical data to back them up, so a lull in sales for them won’t result in as dramatic a drop in rankings as it would for a new product with less data to draw on. In all, the ranking seems to be somewhat logarithmic.
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From what I understand, this can sometimes be because a product is new, or that they just haven’t had any recent sales, so they simply don’t rank against other products in that category… hope this helps!
Here are the top 500 sellers on the Amazon.co.uk marketplace. The feedback shown is only that received from sales on the UK marketplace. The feedback data will vary from that in the global list above, for merchants selling to other European marketplaces using the same account.
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Of course, there are some mysteries that we are better off not solving. Were any of us truly happier knowing what ingredients were in Pinkberry? I feel that way a bit about Amazon’s relatively new addictive tool for writers, Author Central. A much more seasoned novelist than I told me about this new service, still in beta form, which allows writers to track actual Nielsen BookScan weekly sales data (the industry standard for tracking print book sales), once the publisher has confirmed that the individual is in fact the actual author.
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While the Amazon Best Sellers list is a good indicator of how well a product is selling overall, it doesn’t always indicate how well an item is selling among other similar items. Category and subcategory best seller lists were created to highlight an item’s rank in the categories or subcategories where it really stands out.
Amazon keeps a running tab of the best-selling items on its website. It’s a pretty comprehensive list with everything from video games to books to clothing. For example, the best-selling toys right now are rocket copters that you can fling into the air and the best-selling book is Hillbilly Elegy. The list gets updated each hour, so the items change frequently. But one list that rarely changes is the top-selling devices in the electronics section.
In all book categories (including Kindle paid and free books), as well as most product categories on Amazon, if you scroll down the page to the ‘Product Details’ section, you’ll see it says ‘Amazon Bestsellers Rank’. This is a number that’s purportedly calculated hourly (as stated by Amazon) and is linked to the number of recent sales of the product (while also taking into account historical sales data), relative the other products in that category.
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Just like with the &field-keywords= string, the only part of the URL necessary to tell Amazon to bring us to the “Kitchen & Dining” category is the &node= query, in this case &node=284507. So, if we wanted to link to this page, you could strip down the URL to this:
Lower your price – If you’re eligible, pricing is pretty much the sole determining factor. All you have to do is find out what your competitors are selling your product for, and offer to sell and ship it for one cent less. Voila, you rank higher in the Buy Box.
“Overall, it’s not necessarily something sellers don’t want to pay attention to but it’s not something we recommend they should focus on too much. In our opinion, sellers should play more attention to moving up in the SERP than a product’s BSR.”
I’m a partner at a marketing company called Brass Check. Over the years, we’ve helped launch 30 legitimate New York Times best sellers (including several at the sought-after No. 1 spot). My company has helped sell over 5 million books and advised or managed book launches with every major publishing house, including Amazon.
Good point, Patrick! I only really researched English speaking Amazon stores, as this is most relevant to our readers, so am not sure how this translates to non-English speaking Amazon stores… if you could point me to any data you find on this topic, it’d be most appreciated!
I’ve just recently published on Amazon, and as I am from Ireland, most of my sales are coming from amazon.co.uk- yet for my sales rank it only seems to be counting the ones that come from amazon.com? Just wondering if you could shed some light on this for me?